Studio Universal

The first of 3 global channel packages created for Universal Networks International. The channel is bold, distinct and captures the wonder of cinema. Driven by the concept ‘inside studio’ it brings to life an insiders perspective from the studio that makes the movies.

Central to the look is the new Studio Universal logo and the yellow and black illuminated environments. Use of the ‘arc’ in the logo creates a ‘screen’ for content and info. Blending these elements creates a channel celebrating the best of mainstream film.
Logo Stings
Logo Stings We worked with the excellent Double G studios who brought the channel to life with a comprehensive design system and series of 3D elements. Music by EchoLab.
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Montage
Montage An action packed edit of the channel elements capturing the scale and spirit of the brand.

Click image to play.
Ident 'Space'
Ident 'Space' The idents are the most expressive part of the package taking us on a spectacular journey 'inside Studio' and behind film. They were produced by the highly talented Argentinean animation house PepperMelon. Sound Design by David Kamp.
Ident 'Twister'
Ident 'Twister' Click image to play.
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On Screen Presentation
Promo Endboards
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+ The logotype was designed by UK brand team Heavenly.
Brand Guidelines
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