Last.fm Identity + Site

Social music site Last.fm allows users to connect with other listeners with similar music tastes, to custom-build their own radio stations.

We created an identity and website design to organise and clarify the Last.fm technology making it a more accessible, music driven experience. It aids the user in exploring the site and sharing with other users.
Website We helped to humanise the innovative technology and developed new, intuitive ways to enhance the user experience.
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Application The design allowed for the meteoric growth of the user base and scale of the site extending to translations into numorous languages and applications as diverse as iPhone and XBox.
Iconography As the site is translated into multiple languages iconography delivers an easy to understand visual aid to international usage.