Brand Guidelines
We think guidelines should be more than just practical rules on how to use the brand assets. They are the creative expression of the brand and provide those that work with the brand room to be expressive. Underpinning this is a rigorous positioning and system which is carefully crafted to allow for creative freedom within the world we create.
Five USA Channel Branding
Kommersant News Channel Brand
Sony Entertainment Television Channel Branding
Sony Max Channel Branding
Renew User Interface and Experience